How do the contrasting tales of Seinfeld and the Segway shed light on the complexity of the innovation process?
Success and innovation can be unpredictable. Common beliefs about them often contain misunderstandings and oversimplifications. In his book "Originals: How Non-Conformists Move the World," Adam Grant uses two contrasting examples to illustrate this: the unexpected success of the TV show Seinfeld and the widely-publicized failure of the Segway.